Selling the Dream Life

Mino McLean

Luxury Realtor®, mother, tennis player, community networker

Finding her competitive advantage keeps this career mom on top of her game.

Living and selling the island lifestyle comes naturally to Mino who was born and raised on Maui and has family ties dating back six generations in Hawaii. The active mother of two serves on numerous boards, is an ardent volunteer, and never misses the chance to play competitive tennis—she and her team are among the most elite in the state of Hawaii. Her love of her hometown makes her a passionate advocate for choosing the Maui life as a Realtor®-Broker at Island Sotheby’s International Realty.

Consistently ranked as one of the best islands in the world, the much desired Maui real estate market can be fast-paced for buyers and sellers, and particularly cutthroat for agents. Her roots and strong community involvement, along with her 15 years of experience in the field, have given Mino an edge. She is repeatedly voted a standout among her peers winning both the Aloha ‘Aina Realtors Choice Award and Realtor Salesperson of the Year.

Keeping her competitive advantage in the demanding market is a practice she hones frequently, and ultimately what attracted her to Hobnob. To connect with clientele, Mino stays abreast of marketing trends and smart new technologies. In real estate, as with parenting, one is never truly off-duty, so it’s no surprise the career mom finds the most efficient of which to be mobile-based: “I am constantly on the go and use my iPhone for everything.”

\"Living — Living the family-centric Maui life

While on the go negotiating deals, sweating it out on the court, or tending to her daughters (or any mix thereof), efficiency is key. With one free hand, she thumbs Hobnob invites to parties, open houses, and Broker\’s open events straight from her phone. For her work needs, the photo-based invites are key allowing her to showcase and better market her listings. The mobile follow-up alerts provide an extra level of customer service to her clientele with no extra effort on her part.

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“In my business it is important to find new ways to grab people’s attention. The novelty and efficiency of a text message invite sets me apart from my competition.”

— Mino McLean